Is Behance still Alive?
Exploring Behance’s Place in a World Dominated by Instagram and LinkedIn
Ever wondered what happened to Behance? Is the home to the creative crowd across domains still alive? Is Behance, the once go-to digital playground for professionals to boast about their portfolios, losing its spark as other socials keep poaching its creative architects?
For years, digital warriors used Behance as the traditional badge of credibility to upload all their passionate illustrations and showcase these vibrant portfolios to recruiters looking for fresh talents. However, as time passed, due to limited features and the sheer volume of content, many struggled to stand out in their specific categories and faced challenges revamping their portfolios overhaul, thus making it harder to catch a recruiter's eye, leaving some creatives feel like their portfolios were buried under the noise.
Consequently, these pushed recruiters to spread their wings on more convenient socials like Instagram and LinkedIn as designers started to use them for more visibility and engagement. As these platforms gained traction, the number of views and appreciation on Behance began to decline. However, Adobe, the designing behemoth and parent company of Behance, seemed not to worry about it too much.
And if designers aren't taking Behance seriously, it made some wonder whether recruiters still spend time scrolling through Behance profiles. Occasionally, they do. Honestly, they need to. Because recruiters still have no better option than to stand with lanterns at the crossroads in search of another coherent platform to mine creative talents that offers a curated experience.
Behance may not be the loudest platform in the room, but it still has a place in the digital ecosystem for those who know where to look. Instagram and LinkedIn may be the bustling social streets, but they don't offer the same depth as Behance for professional portfolio building, thus hindering recruiters from finding a well-curated, high-quality selection of creative talent.
It's like shopping in the wrong market; people won't go to fish markets looking for gold. Despite the rise of alternatives, Behance still does a better job supplying fish to the fish market, keeping gold in the gold market, creating the perfect demand for the designated recruiters, and helping them discover the gold they have been looking for in creative projects.
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